The Peerbound Podcast

Toby Coulthard (CPO at Phrasee) on Bringing Technical Expertise and Commercial Strategy to Product Leadership

Episode Summary

Toby Coulthard shares a unique perspective on the state of marketing technology, given his blend of deep technical knowledge, commercial strategy, and executive product management.

Episode Notes

In this episode, Toby Coulthard, the Chief Product Officer of Phrasee, shares his unique insights on marketing technology, given his blend of deep technical knowledge, commercial strategy, and executive product management. He shares how Phrasee is disrupting content creation with its blend of computational linguistics, data science, and robust experimental designs. The conversation also delves into the evolving question of “what is brand identity in the age of AI?”, the challenges in market expectations, AI's role in businesses, and the value of building differentiated product architectures. Toby discusses his transition from a commercial to a product role, emphasizing customer centricity, agility, effective communication, and enduring passion as keys to advancing in a tech career.

Stay tuned through the end of the show (26:55) to learn: 

Featuring:

Toby Coulthard (LinkedIn)

Sunny Manivannan (LinkedIn, Twitter

 

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